The Brand and Brief.
Naked Syrups is a complete beverage brand with a big personality. Proudly Australian-made, their entire range is crafted using only natural flavours and colours, with no artificial additives.
From beverage powders and flavourings to versatile bases, Naked Syrups products are designed for hot or cold applications—perfect for shakes, sodas, frappes, baking, or wherever your imagination takes you.
We’ve been proud to partner with Naked Syrups since 2021—bringing their vision to life across standout trade shows like Foodservice Australia and MICE.
In 2025 we created a whole new concept and build for their shows. It’s always a pleasure working alongside such a passionate and innovative team.
Key Features.
- Crisp white framing and soft pastel interior to bold branded graphics and product shelving.
- Hero illuminated central graphics and custom shelving to showcase their amazing range of syrups and powders.
- Large serving counter with waterfall top and LED lighting to showcase their logo.
- Every detail was curated to reflect Naked Syrups’ vibrant personality and values—gluten-free, vegan certified, and proudly Australian made.
Gallery.
Client Feedback.
From concept to creation the team at were accommodating, listened and receptive to all our crazy ideas! In my opinion they made us feel like and extension of their business and not just a customer.
The result was exactly what we envisaged and took our concept from paper to real life and exceeded our expectations.
The elite team attention to detail is amazing, we have a strong vision on how the result should look like at an event as events are a small window to show case our brand and Elite never disappoints.
All I can say is absolutely! The response was awesome, everyone that we spoke to commented on how great the stand looked, and they knew straight away our USPs .
There was no task to big or small when it came to design and implementation, brainstorming several times until we nailed what we all felt was a true reflection of our brand.
We weren’t treated as a customer rather true partner and every single member of the Elite team, knew us all by name and took any request/question and answered them for us. Until the show doors opened, they kept checking to make sure everything was in place as we all agreed and there was nothing additional we needed. Thank you, Cassandra, and Team.


